Using virtual Facebook games to improve your real life is getting dangerously close to becoming a trend. First it was The Life Game, which linked in-game success to user-defined real-world goals. Now it's HealthSeeker, a just-announced game focused on healthier eating and lifestyle choices.
While HealthSeeker is focused on helping and educating people with Diabetes (it's sponsored by the Diabetes Hands Foundation) the introductory video stresses that anyone can benefit from the healthy changes encouraged by the game. As in The Life Game, gaining experience points in Healthseeker involves accepting and performing "missions" that involve simple changes in your everyday life -- such as using vegetable oil instead of butter in cooking, for instance.
The social element comes in via "kudos" that you can send to friends to encourage them on their missions or "challenges" that you can issue to urge friends to become healthier. Ideally, the social pressure will make you more likely to stick with the changes than if you were just "playing" alone. Of course, there's always the risk you'll just lie about your success online instead of admitting your failure to your friends. Stay strong, health warrior. Stay strong!
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Showing posts with label facebook. Show all posts
Showing posts with label facebook. Show all posts
Monday, February 13, 2012
Sunday, February 5, 2012
Facebook is down, then back up, then down again today
Facebook has been going down, then coming back up and then down again -- for the second day in a row. There were reports of a similar outage yesterday, which was blamed on a "third party networking provider."
If you desperately need a FarmVille Fix, you can point your browser to FarmVille.com instead, which seems to be working just fine.
facvebook slow or unavailable twitter
Update (4:12 p.m.): Facebook Twitter post says the social network "maybe be slow or unavailable for some people because of site issues."
Update (5:45 p.m.): Facebook is back (for now) - you may resume your regular farming activities. For those of you worried about your virtual farms, crop withering and puppy hunger was turned off during the down time.
If you desperately need a FarmVille Fix, you can point your browser to FarmVille.com instead, which seems to be working just fine.
facvebook slow or unavailable twitter
Update (4:12 p.m.): Facebook Twitter post says the social network "maybe be slow or unavailable for some people because of site issues."
Update (5:45 p.m.): Facebook is back (for now) - you may resume your regular farming activities. For those of you worried about your virtual farms, crop withering and puppy hunger was turned off during the down time.
Friday, October 14, 2011
Disney-branded Facebook games coming in 2012, Playdom head says
Can we all just say, “finally?” During a panel named “The Rise of Social Games” at the f8 Facebook Developers Conference in San Francisco, Disney Interactive and Playdom head John Pleasants revealed that two to four Facebook games surrounding Disney xd brands will hit Facebook in 2012. The general topic of the panel was the fact that branded social games are taking off.
Pleasants was joined on the panel by Kabam CEO Kevin Chou, EA Interactive head Barry Cottle and Zynga CBO Owen Van Natta. Facebook director of games partnerships Sean Ryan moderated the panel with the preface that branded games will take over the Facebook platform. And he might be right: EA just released The Sims Social, Zynga will soon re-brand its new Adventure World with Indiana Jones and Kabam recently announced The Godfather: Five Families.
Playdom, which Disney acquired in July 2010 for a whopping $740 million, is ahead of the pack with two branded games on Facebook: ESPNU College Town and ESPN Sports Bar & Grill. Both games performed well, thanks to advertising through the ESPN TV network. While Disney owns the ESPN brand, notice how neither of those actually involve the insanely popular Disney characters we’ve come to love.
Honestly, we’re surprised this didn’t happen sooner. Consider this: Disney has its own cable TV channel through which it could, in theory, advertise whatever it wants. Pleasants didn’t get into why it’s taken this long for disney channel games to throw its cast of characters into Facebook games, but did reveal the power of the Disney name.
Gnome Town, which Playdom launched in the summer–and we enjoyed quite a bit–peaked at 530,000 daily players. But just plopping the Disney logo on top of the existing one made users more likely to spend in the game just through trust of the company’s name, according to Pleasants. “We think it’s an advantage, if you put game play first,” Pleasants said.
It’s comforting to hear this emphasized by these developers. (Kabam’s Chou shared the same sentiment.) Branded games on Facebook are OK in my book, but the last thing anyone wants to see is the genre become a branding machine.
Pleasants was joined on the panel by Kabam CEO Kevin Chou, EA Interactive head Barry Cottle and Zynga CBO Owen Van Natta. Facebook director of games partnerships Sean Ryan moderated the panel with the preface that branded games will take over the Facebook platform. And he might be right: EA just released The Sims Social, Zynga will soon re-brand its new Adventure World with Indiana Jones and Kabam recently announced The Godfather: Five Families.
Playdom, which Disney acquired in July 2010 for a whopping $740 million, is ahead of the pack with two branded games on Facebook: ESPNU College Town and ESPN Sports Bar & Grill. Both games performed well, thanks to advertising through the ESPN TV network. While Disney owns the ESPN brand, notice how neither of those actually involve the insanely popular Disney characters we’ve come to love.
Honestly, we’re surprised this didn’t happen sooner. Consider this: Disney has its own cable TV channel through which it could, in theory, advertise whatever it wants. Pleasants didn’t get into why it’s taken this long for disney channel games to throw its cast of characters into Facebook games, but did reveal the power of the Disney name.
Gnome Town, which Playdom launched in the summer–and we enjoyed quite a bit–peaked at 530,000 daily players. But just plopping the Disney logo on top of the existing one made users more likely to spend in the game just through trust of the company’s name, according to Pleasants. “We think it’s an advantage, if you put game play first,” Pleasants said.
It’s comforting to hear this emphasized by these developers. (Kabam’s Chou shared the same sentiment.) Branded games on Facebook are OK in my book, but the last thing anyone wants to see is the genre become a branding machine.
Wednesday, September 28, 2011
New study finds Facebook games might do the economy good
The Facebook Economy
The success of Facebook gaming goes beyond Facebook. Based on an economic impact study released today (courtesy of the University of Maryland), Facebook games, applications, and social plugins (e.g. "Like" buttons, fan pages, Facebook Connect, etc.) are responsible for adding somewhere from 182,744 to 235,644 full-time jobs, and $12.19 billion to $15.71 billion into the US economy.
Seeing that the Facebook platform has only been around since May 2007, the growth has been tremendous. The study cites Zynga as an example as the most successful venture on the Facebook platform, primarily thanks to hits like FarmVille, Mafia Wars, and Words With Friends. Zynga itself has 2,000 employees with the company valued at $15 to $20 billion. Whereas, Playfish was bought by EA for $300 million, and Playdom was bought by Disney for $763.2 million.
The study, created by professors of the Center for Digital Innovation, Technology, and Strategy at the Robert H. Smith School of Business, moves on from counting the numbers of direct employment to uncovering jobs indirectly created by Facebook apps. It then estimates the economic value of all those jobs, which means analyzing salaries and benefits. Still skeptical? They're calling it the "Facebook App Economy" and you can read all about it here.
[Image Credit: Visual Economics]
[Via SFGate]
Do you still think that Facebook games are a waste of money? Do you know anyone who's been able to make a living thanks to Facebook games? Add Comment
The success of Facebook gaming goes beyond Facebook. Based on an economic impact study released today (courtesy of the University of Maryland), Facebook games, applications, and social plugins (e.g. "Like" buttons, fan pages, Facebook Connect, etc.) are responsible for adding somewhere from 182,744 to 235,644 full-time jobs, and $12.19 billion to $15.71 billion into the US economy.
Seeing that the Facebook platform has only been around since May 2007, the growth has been tremendous. The study cites Zynga as an example as the most successful venture on the Facebook platform, primarily thanks to hits like FarmVille, Mafia Wars, and Words With Friends. Zynga itself has 2,000 employees with the company valued at $15 to $20 billion. Whereas, Playfish was bought by EA for $300 million, and Playdom was bought by Disney for $763.2 million.
The study, created by professors of the Center for Digital Innovation, Technology, and Strategy at the Robert H. Smith School of Business, moves on from counting the numbers of direct employment to uncovering jobs indirectly created by Facebook apps. It then estimates the economic value of all those jobs, which means analyzing salaries and benefits. Still skeptical? They're calling it the "Facebook App Economy" and you can read all about it here.
[Image Credit: Visual Economics]
[Via SFGate]
Do you still think that Facebook games are a waste of money? Do you know anyone who's been able to make a living thanks to Facebook games? Add Comment
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